Verifying your WordPress website on Pinterest unlocks some cool features, such as ads program, analytics, stats on photos and more.
Most businesses really take a snooze when it comes to Pinterest, but it’s one of the most popular social media platforms for visual content such as photos and videos.
It can be a very significant source of traffic to your website, especially if you run a blog or a photography website.
Let’s start!
Unlock business tools
Log in to your Pinterest account, click the drop-down arrow next to your profile picture in the top-right corner, and select Unlock business tools:
Next, click the Switch to business button:
Business details
Fill in your business name, website, country, and language:
Describe your business, and pick out some goals:
Select customized recommendations:
Lastly, answer if you’re interested in running online ads on Pinterest:
That’s it! Now you’re able to post ads and have access to statistics on Pinterest.
Claim your website
Next, to claim your website on Pinterest, click the drop-down arrow at the top-right corner, and then select Settings:
Click the Claim section in the left menu bar, then the Claim button next to the Websites option:
Download HTML file
Click the Download button under the Upload HTML file section, and download the file:
Save the file and keep the Pinterest tab open.
cPanel
Log in to your web hosting account control panel, we’re using cPanel in this guide.
In cPanel, click File Manager under the Files section:
public_html (root directory)
You need to upload the Pinterest HTML into your root directory, your root directory is the public_html – double click on public_html first:
*Note: Your public_html folder is by default the public_html (root directory) for the primary domain name on your account. If you want to claim a website for Pinterest for an addon domain, make sure to click the subfolder for it first and then go to its public_html directory from there.
Upload
Upload the downloaded HTML file to your website’s root directory (public_html) using the top menu’s Upload button.
Select the file on your computer, and it will be automatically uploaded to the directory:
Continue
Go back to your Pinterest tab, and click Continue:
Verify
Type in your full website URL (with a trailing slash), and click Verify:
Voilá! Your website is now claimed and verified on Pinterest:
Confirm
You can now use various Pinterest business tools for analytics, ads, statistics, and more!